Terra de Sabores

Terra de Sabores is a coffee line by Coopterra, created to celebrate the origin and richness of Brazilian coffee. The project includes five blends—Clássico, Intenso, Tradicional, Extra Forte, and Superior—available in 250g and 500g packages, each offering a distinct experience while maintaining a cohesive brand identity.

For this project, I developed the full visual concept, including the illustration, logo, and packaging design. The packaging was inspired by the landscape that shaped Coopterra’s foundation, located in the countryside of Espírito Santo, in the city of São Mateus. The result is a visual narrative that connects the product to its roots, bringing authenticity, warmth, and a strong sense of place to the brand.

Project Scope

• Brand Design

• Illustration

• Packaging